Activation Talent
We do....
First Class
Activation Talent

We are a Brand Activation Agency based in Cape Town, South Africa, offering premium staff, ready and willing to make your activation everything it should be. Our expertise in this field ensures your brand is promoted to the fullest.

What is your brand diung today?
Product Launches
Product Launches

Level-up your in-store campaigns, product launches, sampling and product education. Our national database ensures we are able to handle the logistics and staffing you need to ensure a successful and hassle-free camapign

Lets Collabrate
FMCG
Maximise your BTL ACTIVATIONS
FMCG

On-ground activity that builds a relationship with your target group. It’s more than simply creating a sell-buy relationship. Instead, it establishes an emotional connect with the client, giving them a chance to touch, feel, play and experience your brand.

Excellence

Supercharge Your Brand

Effective Mall Activation

Effective Mall Activation

Mall Activation enables brands to leverage the point-of-sale platform. Mall promotions are widely popular because they attract a wide variety of audiences. It’s an ideal stage for brands to woo and engage their target audience making it an ideal  platform to supercharge your brand.

  • Build a relationship between the customer and the brand
  • Prolong “dwell” time (allowing for deeper engagement)
  • Complement your other marketing channels (such as digital)
  • Provide a rich source of on-site customer data
  • Deliver faster sales conversion opportunities (closer to point of purchase)
  • Create word-of-mouth conversations
  • Give a reason for customers to go to the store, other than shopping

Professional Retail Promotions

It is estimated that modern consumers are exposed to as many as 10,000 marketing messages a day. That’s a staggering statistic, but it comes as no surprise that consumers are becoming increasingly immune to these constant attempts to vie for their attention. As the marketing landscape continues to saturate, brands looking to make meaningful connections with their audiences are breaking through the clutter with unique, in-person experiences with effective retail activations.

As a leading Brand Activation Agency, we bring customers face-to-face with your brand, engage the senses, appeal to emotions, and entertain with hands-on activities, all within a retail environment, giving brands the opportunity to tell a story and create a memorable experience that fosters loyalty and encourages customers to organically spread the word.

Find your next customer

Find Your Next Customer

Brand affinity will be more important than ever in 2024 as customers further tighten budgets and shift purchasing decisions to their most trusted brands. According to a report by McKinsey, 32% of shoppers in South Africa report substituting branded products with cheaper alternatives.

Economic uncertainty means your customers are looking to their favorite companies now more than ever for value, comfort, and consistency. Are you ensuring you maintain that affinity and strengthen your customers’ emotional ties to your brand?

  • Use our top-tier talent for national reach over multiple sites simultaneously.

  • Access a full suite of commissioning tools to deliver the right messaging and offer.

  • Leverage our extensive network of contacts to maximise reach and create a buzz around your brand.